From theatlantic.com
In early October, a publicist received an irresistible message via email. The publicist’s client is a top “influencer”—someone who leverages a social-media following to exert influence and, usually, make money, often by selling sponsored posts. “We would be extremely interested in a business partnership,” a man calling himself “Joshua Brooks” wrote. His pitch was eye-popping: He was offering “80 Thousand US Dollars” for a single picture.