Data is the ultimate asset of modern business and the foundation of digital transformation. It is the currency that funds innovation and growth. Data must be protected with the utmost rigor, but it must also flow effortlessly to where it can deliver the greatest benefits. This backdrop is what calls for an evolution of data protection as we know it, and a whole new meaning behind what it means to provide effective zero-trust. The new concept stemming from this evolution is what I describe as zero-trust data protection, and it’s critical to achieving the secure access service edge (SASE) architecture every networking and security team is now talking about.